Amber Daines

Amber Daines offers her training clients over 14 years of journalism and strategic communications expertise acquired by working in print, TV and online reporting roles locally and abroad, followed by a successful career in public relations and marketing.

Amber's career began on the as a business reporter for the Sydney Morning Herald and Australian Financial Review, followed by a stint as an on-air reporter for SKY News. Amber worked as a senior correspondent in Hong Kong and London, where she pioneered an online arts market magazine.In 2003 she completed a Masters of Arts Administration at the College of Fine Arts Sydney (UNSW), focusing on arts marketing and philanthropy. Amber's arts expertise has been fine-tuned working on the PR and marketing campaigns for major festivals such as the Biennial of Sydney Sydney Festival as well as individual visual artists and galleries.

Now running a boutique consultancy Bespoke Communications,  Amber's PR clients include corporates, financial services, charities, arts bodies and government agencies. She has contributed to a number of journals and regularly writes freelance pieces. Amber holds a Certificate IV in Assessment and Workplace Training.

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